Mark O’Haire
WeLoveBetting founder · Football betting analyst
Research snapshot · 18 September 2026 · Evidence assessment, not a recommendation
Gold was renamed Premium in October 2023, according to Betting Kingdom. Current package details need confirmation.
Subscriber execution still to verify.
A public bet-level tracker, operator information and dated external feedback are available.
Service identity
Source foundMark’s WLB article identifies a paid Telegram service.
Operator source
External following trial
Historical · 2023A Betting Kingdom reviewer reports following WLB Gold. Complimentary access was disclosed.
Read the trial
Reviewer-reported results; underlying ledger not inspected.
Public bet-level results
Inspected · Bettin.gsPublic statistics and sampled rows show selections, stakes, odds, wins and losses. Pending ante-post selections are also visible.
Inspect the source
Public visibility establishes access to a record; completeness and pre-event entry have not been audited.
Pre-event proof & completeness
Not verifiedOriginal timestamps, amendments and reconciliation of every selection have not been checked.
Public tracker’s displayed results
Displayed turnover: 4,408.75u · Average odds: 3.60 · Average stake: 1.03u.
Account membership dates from 1 November 2020; this is not an independently verified service-start date.
Open public statistics ↗ · Inspect bet history ↗
What was checked
The All bets view exposes individual selections and settled wins and losses. Sampled rows include goals, cards, player props and combinations. The default statistics date field extends into May 2027 alongside pending 2026/27 ante-post bets; this is not evidence of completed future performance.
Every row has not been reconciled against subscriber releases. Pre-event timestamps, edit history, completeness and odds availability remain unverified. One attempted individual-bet detail page returned “Page not found”.
Separate historical following trial · September 2023
Original Betting Kingdom review ↗
Bookmaker access matters
Exchange-only access
Historical limitationIn a March 2022 reply, Mark said Gold was unsuitable for exchange-only users. Current applicability needs confirmation.
Accounts used
Operator stated · 2022Mark named bet365, William Hill, BetVictor and Betfair/Paddy Power among common bookmakers.
Time and bet construction
Reviewer observationThe 2023 trial describes bet builders and doubles requiring extra placement time.
Advised prices matched
One historical sampleThe reviewer reported matching 55% of prices and described account restrictions affecting access. This is not a current service-wide rate.
Sources: operator replies · historical trial.
What the sources say
Industry recognition
SBC · 2021 reportSBC recorded consecutive Best Free Tipster gold awards and a Best Betting Writer silver. These were voting awards, not audits of paid-service returns. Award report ↗
Analysis and communication praised
November 2023burkey17’s favourable review describes detailed reasoning, alternative bookmakers and helpful responses. Its claims and subscription have not been checked here. Original review ↗
Access and execution concerns
January 2024Sports Gambler89 reports poor returns and prices moving before placement, while praising the research and assistance. Personal experience; no receipts inspected. Original review ↗
Record-pricing complaints
Unverified reportsSome late-2023 and early-2024 reviews challenge the gap between advised and achievable prices. Supporting logs and Mark’s response to specific allegations have not been obtained. Review collection ↗
Later recovery reported
April 2024Betting Kingdom reported a September–January loss followed by profitable February and March. This gives context to the winter complaints; figures were not independently recalculated. Dated follow-up ↗