Mark O’Haire
WeLoveBetting founder · Football betting analyst
Mark O’Haire’s WeLoveBetting Gold/Premium service has a public profit-and-loss tracker. It is separate from Pro and free media tips. A 2023 following trial reported a profit before fees while matching 55% of advised prices; other dated reviews praise the analysis and raise price-access concerns. These historical experiences do not measure subscriber returns today.
By SharpCheck · Published · Updated · Sources checked · Research methods
All sections are shown below. Return to tabbed profile.
Key facts
- Record coverage
- His X account dates to October 2010, while the linked tracker’s displayed range starts in December 2020. A complete public P/L for the earlier period has not been established; account age is not proof of when tipping began. WLB tracker; X source in full assessment
- Recorded profit and loss
- +218.12u and 4.88% reported ROI from 4,374 displayed bets, checked 17 October 2026. Pending selections are included in the count; this is not an audited subscriber return. WLB public tracker
- Service scope
- This assessment covers the Gold/Premium record. Pro and free media tips are separate; current package and fees need confirmation. Historical Gold introduction
- Historical price access
- A September 2023 reviewer reported matching 55% of prices across a 105-bet trial. Complimentary access was disclosed; subscription costs were excluded. Original following trial
Evidence
Mark O’Haire’s WLB Gold: what the record establishes
WLB Gold has a public bet-level tracker whose displayed range starts on 1 December 2020. Mark’s much older X account is not a 16-year proofed betting record. Historical reviews praise the analysis but give mixed accounts of price access. The unresolved question is how today’s subscriber return, after missed bets and fees, compares with the recorded return. Public WLB Gold record ↗
Subscriber execution still to verify.
A public bet-level tracker, operator information and dated external feedback are available.
Service identity
Source foundMark’s WLB article identifies a paid Telegram service.
Operator source
External following trial
Historical · 2023A Betting Kingdom reviewer reports following WLB Gold. Complimentary access was disclosed.
Read the trial
Reviewer-reported results; underlying ledger not inspected.
Public bet-level results
Inspected · Bettin.gsPublic statistics and sampled rows show selections, stakes, odds, wins and losses. Pending ante-post selections are also visible.
Inspect the source
Public visibility establishes access to a record; completeness and pre-event entry have not been audited.
Pre-event proof & completeness
Not verifiedOriginal timestamps, amendments and reconciliation of every selection have not been checked.
Results
Public history and record coverage
Mark’s X profile shows a join date of October 2010, around 16 years before this assessment. Account age does not establish when tipping began. On 16 October 2026, the WLBGold_Mark tracker displayed a date range starting 1 December 2020, roughly ten years after his X account was created. We have not established a complete public P/L covering the earlier period. The linked service record should not be read as a 16-year career return. Its shorter coverage does not establish that older results were removed.
Public tracker’s displayed results
Displayed turnover: 4,466.60u · Average odds: 3.63 · Average stake: 1.02u.
Account membership dates from 1 November 2020; this is not an independently verified service-start date.
Open public statistics ↗ · Inspect bet history ↗
Recorded return versus a follower’s return
The current tracker reports +218.12u on 4,466.60u turnover: dividing those figures gives 4.88% after rounding. This checks the headline arithmetic, not individual settlements or subscriber results. In a separate September 2023 trial, Simon reported +1.97 points across 105 bets and matched 55% of advised prices. He disclosed free access and excluded subscription fees. His William Hill restrictions affected his experience; this is not a measurement of today’s service. Read the following trial ↗
What was checked
The All bets view exposes individual selections and settled wins and losses. Sampled rows include goals, cards, player props and combinations. The default statistics date field extends into May 2027 alongside pending 2026/27 ante-post bets; this is not evidence of completed future performance.
Every row has not been reconciled against subscriber releases. Pre-event timestamps, edit history, completeness and odds availability remain unverified. One attempted individual-bet detail page returned “Page not found”.
Separate historical following trial · September 2023
Original Betting Kingdom review ↗
Followability
Bookmaker access matters
Exchange-only access
Historical limitationIn a March 2022 reply, Mark said Gold was unsuitable for exchange-only users. Current applicability needs confirmation.
Accounts used
Operator stated · 2022Mark named bet365, William Hill, BetVictor and Betfair/Paddy Power among common bookmakers.
Time and bet construction
Reviewer observationThe 2023 trial describes bet builders and doubles requiring extra placement time.
Advised prices matched
One historical sampleThe reviewer reported matching 55% of prices and described account restrictions affecting access. This is not a current service-wide rate.
Sources: operator replies · historical trial.
Reviews
Analysis praised; price access varies
The historical feedback below concerns WLB Gold/Premium. Reviewers disagree about achievable prices and the time needed to follow. Their dates and bookmaker access matter; these reports do not measure the service today.
Simon · 29 September 2023
Betting Kingdom · 4/5Reported 105 bets, +1.97 points and 2.5% ROI before subscription fees. He matched 55% of advised prices and described William Hill restrictions and time spent placing bet builders. He planned to continue. Complimentary access from Mark was disclosed.
Read original review ↗burkey17 · 2 November 2023
Betting Kingdom · 5/5Praised detailed reasoning, alternative bookmakers, minimum-price guidance, shared data and responses to questions. Distinguished Premium, Pro and Extra; said Extra pointers were outside the overall P/L. This is the reviewer’s historical description, not confirmation of today’s package.
Read original review ↗Danielheath12 · 2 November 2023
Betting Kingdom · 5/5A longstanding follower praised the research and range of leagues and betting angles, saying the explanations had helped them learn. The review does not provide a personal bet log or quantify odds availability.
Read original review ↗Sports Gambler89 · 5 January 2024
Betting Kingdom · 2/5Questioned recent returns and long-term value, reporting quickly shortening prices and limited alternatives. Also praised the depth of research and help with questions. The review does not establish outcomes for other subscribers.
Read original review ↗Subsequent context · April 2024
Betting Kingdom later reported profitable February and March after losses from September to January. That follow-up provides context for the winter criticism, but its results were not independently recalculated.
Read follow-up ↗What a prospective subscriber can take from this
The research and communication receive praise across favourable and critical reviews. Price availability is less consistent. A useful current trial would record delivery time, the subscriber’s bookmakers, obtainable prices and returns after fees.
Mark’s public X profile ↗ identifies his connection with WLB Premium. Operator posts and follower counts are not customer reviews. These review sources are concentrated on Betting Kingdom, not independent corroboration across several review platforms.
WLB Pro: historical reference
WLB Pro needs its own assessment
A January 2024 external review identifies WLB Pro as a separate service. Its current availability, price, scope and full record have not been confirmed.
Evidence available
A reviewer reports a losing early sample while praising responsiveness and record visibility. Those claims have not been independently verified here.
Original WLB Pro review · January 2024 ↗Free media analysis
Free media work
Betfair identifies Mark as a contributor providing football previews and statistical analysis.
What this source establishes
A documented editorial role. It does not establish the return, odds availability or completeness of a paid WLB service.
Betfair contributor description ↗